BREAKING THE TIME BARRIER PDF
PDF | This paper examines the way in which different time perspectives and different scales of observation affect the way in which we think. cittadelmonte.info Aug 27, It's not about HOURS my good friend, it's about VALUE. You already started off on the WRONG foot. Ask them how. Breaking the Time Barrier uses an all too familiar story of a web designer who com%2Fdtmtools%2Febooks%cittadelmonte.info||target:%20_blank” .
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“In order to understand the difference between time and value, just read Breaking the Time Barrier. In about an hour,. Mike McDerment will get you up to speed. Start by marking “Breaking the Time Barrier: How to Unlock Your True Earning Potential” as Want to Read: “I believe anyone who provides a valuable service should get paid for the value they deliver. Mike McDerment is the co-founder and CEO of FreshBooks, the #1 cloud. Praise for Breaking the Time Barrier “It's the eternal struggle of the freelance worker: how do you price your work in a way that's fair to both you and the client?.
Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Other editions. Enlarge cover. Error rating book.
Mar 18, Jakub rated it really liked it. Basically good advice to charge by value that you can deliver not by time spend delivering product that will create value for customer. Feb 17, Bartosz Majewski rated it it was amazing Shelves: Short, casual introduction to value based pricing in freelance and small service companies. Very nice. View 2 comments. Aug 14, Mutheu added it. I have to change the way I look at charging in my business.
Served as an eye-opener to me. Jun 13, Samaneh Sadaghiani rated it really liked it. Short, sweet, and insightful. A great read for freelancers and or anyone in the professional services industry. Jan 18, Claudiu Constantin rated it it was amazing. A really practical short book on how to value yourself and the solutions you offer to your clients. I highly recommend it! Feb 20, Joel rated it liked it Shelves: One simple lesson. Really short, but could have been even shorter. Dec 03, Sneha Yerra rated it liked it.
Why did I read this book? Because I'm toying with many ideas about earning a living, among which opening a Tiffin centre, a plan nursery are. So, after a huge break of almost some months , I really wanted to start reading. But, couldn't at all bring mysself to read a book. BUt, this caught my interest and started reading it.
Fortunately, it's just of 70 pages. Coming to the book, it' Why did I read this book? Coming to the book, it's a guidance for people with their start-ups. The author chose the case of a service provider offering website designing. The story goes like this - his initial tribulations with the start-up - working overtime, being underpaid and incurring losses. Then, he seeks the help of a 'senior' in his business, who is so generous that she would dole out the 'business secrets' to this guy.
She gives him inputs on how to start valuing his work not based on many but by the value he's adding to the customer's business and her 8 principles.
I loved the idea of narrating a story and thereby driving the point home, rather than direct preaching. Thereby, someone with no business knowledge would understand the problems of a business. At points, really felt like ' didn't this guy figure out these things by himself? Any lay person would get that'. But, this thing is , when you are in a business, under pressure, you might not think so much sense. You might need someone to beat that sense into you and instill you with confidence, by showing a proven model.
The mentor in the book also makes him see the things, that were in front of our start-up guy , which he was refusing to see or couldn't see properly, in a sensible manner.
I liked the book. Would be a good reminder about how-to-go-about, to not just people in business but also for anybody who is willing to achieve a target. Jun 29, Farnoosh Brock rated it really liked it. The premise of Breaking the Time Barrier is one I have been using in my coaching program: So I can't emphasize that concept strongly enough for the new business owners out there.
This book was extremely short but it was a long dialogue of a case study that outlines the notion that hourly pricing is business suicide. Short read and well-done. Read if you are struggling with your packaging, pricing and most of all, positioning. Nov 27, Erica Robyn rated it really liked it Shelves: I picked up this book at a convention and I'm so glad that I finally got around to reading it. For a long time now, people have been telling me that I am selling myself short.
I am hoping that the notes I took while reading this book will be just the kick I need to get on a more fitting level. Jun 24, Sarah rated it really liked it Shelves: This is a quick read and get this: It's not badly done, and it was better than okay. I think it applies equally as much to those of us who chug along at home as to those who are trying to get set up as consultants. Then again, I kinda have a "thing" for business books. Recommend this free 70 pager to anyone who wants to build or already runs a service based business.
It unlocks the truth about how to build an insanely profitable business through smart pricing and positioning. Free download link: Dec 29, Ragnar Freyr rated it liked it. Good advice on charging. Jan 22, Arnab Padhi rated it really liked it. Dec 08, Eduardo rated it really liked it Shelves: A quick read and a wonderful advice on how to change perspectives about the work you do, the results you deliver and how your client sees both of them.
Oct 02, Bonface M. Really short read. It has some pretty useful insights about how to run a service industry. This book is really mind opening regarding cost-plus vs value based pricing. A must read if you want to escape from the vicious cycle of hourly rates. Jan 16, Richard rated it it was amazing. This book should be essential reading for any small business owner who is currently selling their services based on time spent working.
The book is a very short read - it took me less than an hour to finish. It is written in a business parable style, featuring a young web designer who is selling his time for money. His mentor teaches him the benefits of selling his services based on the value he delivers to clients, rather than the time he spends working for them.
The message is clear. Focus on va This book should be essential reading for any small business owner who is currently selling their services based on time spent working. Focus on value over time. Every business can learn this and some will be transformed by it. Highly recommended! Nov 22, Bandora rated it liked it. The book is meant to be read in an hour but it took me longer just because I kept getting bored and having to take breaks. The information is good but nothing I didn't already know, I learned this information through blog posts that took less than 5 minutes to read.
I didn't need a 1 hour narrative, a lot of it was like a transcript of a conversation to learn the objectives of the book. For the price free , it's not bad, but if you are pressed for time, just read some freelancer blogs in a fract The book is meant to be read in an hour but it took me longer just because I kept getting bored and having to take breaks. For the price free , it's not bad, but if you are pressed for time, just read some freelancer blogs in a fraction of the time. Mar 10, James Singizi rated it really liked it.
This review has been hidden because it contains spoilers. To view it, click here. Truly exceptional. And it would be the last. Three weeks later he was sitting in front of someone who wanted him to work his design magic on her 8.
Breaking the Time Barrier: How to Unlock Your True Earning Potential
He was going to start his own design firm. If he worked steadily. Then he remembered that his old college buddy John had gone out on his own as a designer. Over the phone. After he put in how many hours he would be able to work over the year. Steve plugged in his costs—the various business expenses he expected to have as well as his personal life expenses. Steve jumped on his computer and began searching for what other freelance web designers charged.
For one. He would try to explain why he was the better choice. He was busy. The result— So he would often offer discounts. And at this early stage. Steve won that client.
For another. Steve would also try to beat out the competition by quoting fees based on conservative estimates. It worked a lot of the time. It was going to be a large project that would keep Steve busy for a few months.
A conversation one night with John helped him through a particularly low time. As an added bonus. You hustle. Steve loved the people at the start-up. They wanted a killer website with an e-commerce function. His perseverance looked like it would soon pay off after a friend introduced him to a start-up with a health product.
A few months after going solo. The next time Steve spoke with John. Soon after the site went live. The start-up team loved his work. Considering the impact it had I get that feeling sometimes. Everyone at the company was going to get rich.
After all. With a six-figure income looking like a pipe dream. He was determined. Instead he discovered that John had just taken a full-time position. So Steve had to scramble again for new business. Steve was floored. In this case. But what else can you do? Because he was desperate for billable hours. After probing. Steve put in another call to his buddy John. He hoped things would work out for John.
It was a painful day. And right after that. Darkness After hanging up the phone. Steve opened his eyes and looked around his living room. John had decided he needed the security of a steady paycheck. The world was full All he could see was darkness. With a new kid on the way. He made a promise to himself right then—that he was not going to give up. He began to wonder if he should pull the chute like John.
It was a thought that gave him some relief. Steve sat down on his living room couch. As he sat there contemplating the death of his young business. Steve found that he had a mutual connection with Karen.
But he went to sleep that night determined to find out. John had been handy. Exactly how. Later that afternoon he spoke with Karen over the phone. After briefly sharing his story. After spending a few hours sifting through his list of contacts. After Karen greeted him warmly he settled into his chair.
He looked around. Then Karen invited Steve to sketch When Steve was done she gave him a one-word verdict: Web design. She nodded as their coffees arrived. Impact is how they value my services. So I look at pricing from their point of view. I asked them to tell me why they thought they needed a website. Steve agreed and he was excited about what Karen was telling him, but lots of questions were flooding his brain. I mean, you spend a certain amount of time on the project. You could. But it starts with me, first, just as it starts with you.
You have to forget selling time. The best thing you could do for yourself is to get the concept of time out of your head. But like a lot of people.
But over time I established myself and my credibility. When that happens. You started your business after many years So if you stay with that pricing model.
These are limits…and the truth is.
At least for project work. Think of the value you created for that health start-up. Depending on the client. You already had the ability to create value for your clients.
Breaking the Time Barrier
And now. Karen was right—his experience with the start-up was something he could leverage. Should you penalize the client you worked longer for? But your client is interested in getting solutions that work as promptly as possible. Time is money. You and I share one thing in common—the number of hours in your week is the same as in my week. It will limit you. What if you work quicker for one client than another. It puts you and the client on opposite sides of the table. I could walk around the marketplace with a higher hourly price tag on my forehead than you.
So let me ask you this—have you ever delivered the same thing to one client that you once delivered to another client? I mean. I just charged the client my time for the whole project. I built a little program for one client that I reused in a project for another. But I was charging less if it took me less time. But those cases are It has significant value to them. Would it make sense for me to charge two hours of installation time?
I can install it in a couple of hours and right away it starts having an impact. I threw all the genius and creativity I could muster into it so I could help my clients increase their revenue. I actually use one of those cost and rate calculators. I know all the numbers for my business.
He works out of his apartment and keeps all his costs as low as possible. Arty and Mack are two designers I know. I have to make sure I can cover my costs. He also spends lavishly and travels the world. Arty runs a lean operation. They both Which is why I see it as my job to look for ways to create value for my clients so that I can charge fees that more than cover my costs. Should a client be asked which lifestyle they want to support? I do care. They care about the value we create for them.
Thing is. You are too we create for them. But slow stretches happen to everyone. I give my business the margin of error our profession demands. But because I charge value-based prices. I certainly want to make more money. Trust me. They are not fun. I know. They want to know what my rate is or how much things are going to cost. Or give them a rough estimate? The truth is. The best thing I can do for the client is to help them explore what they want.
Is that what you mean? And it turns out. I might give them a range. Most people are fine with that. And when you talk about price before exploring what your client is trying to achieve. Both of us should know that the price they are going to pay makes sense based on the value they can expect from my services. A lot of the time. I want to for the client is to help know the pain they might them explore what they be experiencing.
Or cost saving. In an ideal world. What do you do in situations like that? Does that ever happen? So if she can help the business get even one more client. Sometimes it helps to ask: He also knew that a more beautiful site would increase referrals and. I write them That proposal outlines the scope of the project and includes some options.
In most cases. I will do it very rarely. They appreciate that kind of honesty. The seven mutual benefits of exploring value with your clients 1.
Let me show you what I have so far. Karen laughed. That inspires trust During the examination he asked me if it hurt a lot when I flexed my foot a certain way. To establish Point A. I find it helpful to see if we can agree on two points. I had that experience myself a few months ago. I also ask a lot of insightful questions that demonstrate my expertise. My knee had been bothering me so I went to a doctor. Point B is where the client wants to go.
As soon as he asked that question I knew I had the right doctor. Point A is where the client is now. That relieves a lot of anxiety for them. Without crystal clear alignment. I try to probe for big problems where the stakes are high. The value I create for the client lies in closing the gap between A and B and solving the problem.
Breaking the Time Barrier - cittadelmonte.info
That might be sales trending downward or new competitors emerging. Too many service providers focus on small problems. The first thing Lots of inexpensive providers are surprised to lose business to a premium professional like me. I have a leg up on the competition. And as you know. This is why and how it happens. I wind up taking a different and more impactful approach to what on the surface can sometimes seem like the same project. So my clients may pay more for my services.
I design solutions that are more strategic. Because I dig in and come to understand the problems my clients have. You know the saying. When you walk in and throw out a price. Nobody likes expenses. When clients look at your prices through that lens.
Frames the solution as an investment. This is one massive point of difference between my approach and yours.